Arredo3 returns to China for Design Shanghai
7 JUNE 2023
We believe that Design Shanghai will be the most important event for furniture brands in China and will definitively mark the start of the post-Covid era and the full resumption of international trade. The largest trade fair in China and in the Asia region in general will be held, for our sector, from 8 to 11 June 2023 at the Shanghai World Expo Exhibition & Convention Center. Devised for B2B operators but open to private operators as well, the fair is aimed at an exclusive market niche to which Arredo3 will propose its modern and traditional design kitchens, featuring technological and sustainable solutions which are increasingly appreciated by the Far East market. In this first major opportunity to return to the country, we want to expand the local sales network because our medium-term goal is to reach the country’s main cities and thus strengthen brand awareness relative to Arredo3. At our stand we will be presenting two versions of Kalì, the most popular and richly finished Arredo3 model, in one case combined with tall units of the Time model. Of the two versions, one is an island and the other a peninsula; both models have elegant shades and sophisticated layouts, which are much sought-after by the Chinese market. View the style of the Kalì kitchen and of the Time kitchen.
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